Flyers and leaflets come in many shapes and sizes, but which is most popular?

It seems that the simple A4 sheet, (tri-folded) is by far the most in-demand format at present, and Astute have been asked to produce several recently.

Each page has it's own specific function, and typically follows a structure:

Page One  - Headline - Your Country Needs You

• The reason why we need your product or service
• The cost of not having your product or service
• Offer us the chance to find out more overleaf

Page Two  - Product - Name, Rank and Serial No.

• A full description of the promotion, product or service
• How easy it is to order and how quickly it's delivered.
• How to order

Page Three - Benefits and Fund Raisers

• Testimonials from people that use your product or service
• Description of the benefit & savings of using your product or service
• Remind the reader how to order

Make sure that your tag-line and contact details are highly visible.

Astute Copy Services, not just copywriting for web sites, but printed flyers too.